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Our Sweetest Small Business Feature (all puns intended) - Purple Door Ice Cream

Lisa Johnson • Oct 18, 2018

We’re excited to introduce you to Steve and Lauren of @purple.door ! They recently shared their story with us. Check it out below and make sure to swing by for some delicious craft ice cream.

What inspired you to open Purple Door?
"Lauren had wanted (and talked about) owning an ice cream business since she was in middle school. She loved ice cream and thought owning an ice cream business would be the best job anyone could have. On Lauren and Steve's first date in 2008, Lauren told Steve about her crazy idea to one day have an ice cream business and make her own ice cream. Steve encouraged Lauren to go after her dream. In 2011, Lauren and Steve sold their first container of Purple Door Ice Cream."

What's your big dream for your Purple Door?
"Our dream for our business is to create an high quality, finely crafted ice cream using local ingredients, while supporting our community and protecting our environment. We hope to continue to grow our business so we can make a positive social impact in the Milwaukee community."

What's your favorite thing about doing business in Milwaukee?
"Milwaukee is a remarkable place to be a small business food producer. We are surrounded by so many creative, like-minded, inspiring small food producers. We work with these producers to learn about the product they are making, their expertise, and how we can incorporate their specialty food product into our ice cream. In turn, Purple Door can create a better, Milwaukee- made ice cream for our loyal and wonderful customers."

Thanks Steve and Lauren @purple.door for sharing your story!

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